Ubisoft and Philips have announced, that the two upcoming games Brothers in Arms Hell’s Highway and Far Cry 2 will support the amBX-technology of Philips. Additionally also a patch for Far Cry, as well as for older and coming - not yet known - games of Ubisoft is planned.

amBX stands for „Ambient Experiences“, which redefines the term „Game Adventure“ by the traditional video game world come from the screen into the real world. amBX provides a virtual sorround experience for the senses. Game developers can now include different colored light, sound, vibration and even air currents in their games and so consciously integrate the entire design of the whole ambiance. This is handled by Philips' amBX PC Gaming Peripherals product line, consisting of a series of multicolored LED lights on base, a vibration unit, which is absolutely synchronized to act works, and various fans, which suspend players air movement and wind effects.
The creation of high-quality games and the flow of the most innovative technologies to the best game experience to produce, is of crucial importance for Ubisoft, "said Vincent Greco, Technical Coordinator at Ubisoft:" With amBX we still can include insistent features in our games. These will open our whole games a new dimension.
To work with one of the world's largest publishers at two of the most successful video games of all time series, is a great opportunity for our amBX-technology to make a stir," said Jo Cooke, chief marketing officer at Philips amBX: "Brothers In Arms Hell's Highway and Far Cry 2 are titles that show how powerful and intense amBX effects in a war game can seem. This is the start of an alliance between amBX and Ubisoft. This level of our cooperative marketing with Ubisoft is our commitment to the ambient effects for world-class games further stress.
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Related Links: Philips - amBX technology, amBX.com

















